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LoftZone Coverage in National World

Towards the end of October 2025, National World wrote an article that we at LoftZone were involved with.

The article, titled “Three in 10 Brits don’t have enough room in their house for all their belongings”, drew focus to a growing issue amongst homeowners regarding clutter and the lack of space to manage it. One of the main factors contributing to this is the lack of transparency from estate agents, with many not showing potential buyers the loft space, which in turn leads to a build-up of clutter.

We at LoftZone have been outspoken in our views on estate agents letting lofts become a blind spot and be overlooked when it comes to valuation and floorplan layouts.

Here is the snippet of the article:

A poll of 2,000 adults found 44 per cent are living among stress-inducing levels of clutter. And a quarter (26 per cent) said the hectic state of their home makes them feel too embarrassed to invite people over.

With the average person having two rooms in their home which are intended for something else at least partially used for storage, alongside one dedicated space. Clothes that don’t fit in the wardrobes, stacks of documents and paperwork, and empty suitcases or travel bags were revealed as the items cluttering up homes the most. It also emerged nine in 10 (90 per cent) have a loft space – but only go into it an average of six times a year.

With six per cent saying they’ve never once been in there, showing many may be missing a trick to de-cluttering their living spaces. This overlooked space is also reflected in experiences with estate agents – as 41 per cent weren’t shown the loft space when viewing their house. And only 31 per cent confirmed this was definitely included in the floor plan for the property.

LoftZone is leading a call for change, by urging estate agents to start including usable lofts in listings and partnering with developers like Shoal Group to integrate raised boarding systems into new-build homes to provide buyers with safe, accessible lofts from day one.

Insulation expert, and LoftZone CEO, Dave Raval said: “The loft is one of the great blind spots in British housing – absent from floorplans, undervalued in listings, and wasted in ways that cost homeowners both space and money. It’s extraordinary that such a large area of the home – often the size of a whole extra room – is left to gather dust. As most UK houses have lofts that span the full footprint of the property – for example, in a typical three-bed semi, the loft covers the size of a double bedroom and ensuite, or nearly a third of the home’s footprint. So, I think it’s time to reframe the loft as the ‘hidden floor’, with the power to unlock thousands in value, improve listings, and dramatically reduce household heat loss.”

And many are currently only using this space during the festive season – as 27 per cent only ever go into their lofts to get decorations and put them back. With a large portion of household storage currently taken up by these seasonal items, such as Christmas decorations (57 per cent), trees (52 per cent), and lights (52 per cent).

Read the rest of the article by clicking here.

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